
ST Dupont tactical ads
There’s more to life than tech. (Well, sometimes.) Over the years I’ve taken the copy role on a swathe of ads for French luxurymaker ST Dupont, with fun brushes with fame involving the last “Murder on the Orient Express” movie, collaborations with the estates of Bogart to Bond, the Rolling Stones and Formula 1. From lighters to pens, its products are pure bling and range from the useful to the wonderfully absurd.





