
Articles for Contentoo
I’ve enjoyed working with European content creation platform Contentoo for some time, and from time to time even write their inhouse stuff. Here are a few blogs when OpenAI and ChatGPT started making waves.

INTRO: As a content marketing platform, we’ve always known content itself is only half the story. The other half is search: the ability to be found, getting your ideas in front of the people you want to reach. It’s why Search Engine Optimisation is such a major part of digital marketing – and why experts like the multitalented Neil Patel have made a fortune from it. ( … continue reading)

INTRO: Genetically modified food. Self-driving cars. Blockchain currency. Some innovations hit the media with such a thud that it’s all you hear about for months on end, as pundits give their “predictions” (read: wild guesses) of how business and society will change forever. (… continue reading)

INTRO: Remember the last time you hired an intern? Maybe a recent graduate with a degree in your field; maybe a young school-leaver who wasn’t academic but had a capable head on her shoulders. They didn’t know your inhouse processes yet; perhaps they weren’t sure how office life works at all. But they were keen. And that’s what you saw in them. Potential. (… continue reading)